With over 25 years' experience, Purple offers a complete and effective brand-building system.
We understand how to make your brand the one that customers think of first, get enthusiastic about online and choose in preference to those of your rivals. Allowing your brand to out-perform your competitors in revenue terms.
Developed over years of experience, every part of the system is 'tried and tested'.
Success depends upon you following our proven brand-building principles. it’s an exciting journey.
Let's get started.
CEO & Founder
PURPLE BRANDING + MARKETING
PURPLE'S COMPletE BRANDING-BUILDING SYSTEM
Our complete Brand-Building System takes you from initial concept through to implementation. A number of key modules can be taken on their own - with a particular focus on aligning marketing and communications behind what your brand stands for.
We also work on an ad-hoc basis for clients with specific branding and marketing challenges and opportunities.
Our Services in more detail. . .
Vision, MISSION & Purpose
HAVE A GREAT VISION OF THE FUTURE AND STAND FOR SOMETHING THAT MATTERS
Get your strategy right and everything else will fall into place.
We help you develop a clear corporate or masterbrand strategy, from a well-defined vision, and mission to a deeper sense of purpose.
This is the essential foundation of a successful brand.
Brand strategy & Brand blueprint
DEFINE YOUR BRAND SO YOU CAN ALIGN YOUR ORGANISATION AND PEOPLE BEHIND IT
We create a complete Brand Blueprint from Positioning Statement to Brand Values, Personality and Brand Architecture.
Think of it as your Brand Owner’s Manual. Anyone who has any form of responsibility for the brand should be able to pick it up and apply it to deliver the spirit of your brand consistently.
Marketing & Communications
TELL THE WORLD WHAT YOU HAVE TO OFFER AND WHY THEY SHOULD BUY FROM YOU
We help you to better target your marketing and communications, taking full advantage of the latest digital techniques.
We develop a Marketing and Communications Strategy to get you results. We also ensure the way your brand is expressed is true to your original intent.
delivering great BRAND experiences
DELIVER YOUR BRAND PROMISE WITHOUT COMPROMISE
We work with you on every part of your brand delivery process to ensure your brand lives up to its promises.
This includes Employee Brand Engagement Programmes, as well as programmes to engage your whole value chain with your brand.
The result: Great brand experiences.